Plan Your Marketing for the New Year Now!
If you are “normal”…and like the rest of your colleagues, it is likely that you haven’t spent more than 2 minutes planning and organizing your marketing…
Read the ArticleHome
Insights
Ideas for a business built to grow.
Explore Dr. Len’s published archive: practical perspectives on business development, professional relationships, and creating opportunities for growth.
FROM DR. LEN’S PUBLISHED ARCHIVEExperience.
Experience.
Put into words.
Your Business Can’t Grow Without A Marketing Plan
One of the most important parts of any marketing initiative is the creation of a marketing plan. Let’s begin by discussing a general marketing plan. Although…
Read the ArticleChiropractic Marketing For A Successful Practice
Chiropractic marketing for a successful practice involves more than just offering free screenings every few months. Often, chiropractors lose prospective…
Read the ArticleLearn Why You Need to Host A Client Appreciation Day
How many times per year do you throw a party for your patients, clients or customers? If you don’t celebrate “your customers”, you’re missing an unbelievable…
Read the ArticleDo THIS to Generate Referrals from Your Existing Clients All Year Long!
Some of you know that I go to private offices or financial groups/agencies, etc for 1-2 days to overhaul and/or streamline their SYSTEMS, procedures,…
Read the ArticleFinancial Advisor Marketing: E-Book Strategy That Builds Your Name, Brand, Fame and Business
Here is marketing for Financial Advisors that admittedly is not new for the internet sales and marketing world, but you might actually consider it to be new…
Read the ArticleHow is Your Staff Answering the Phone?
It is likely that you are unaware of how many potential clients/patients/customers call your office/business and ask typical “shopper” questions in order to…
Read the ArticleProfessional Marketing: Beyond Competence
By Marci Yudkin – http://www.yudkin.com/index.htm “The candidate was competent. That’s why I decided not to bring him on board.”This startling comment…
Read the ArticleHow You Should Approach an Undecided Prospect
This marketing tip is going to dramatically improve your positive word-of-mouth. If a new prospect comes to your business, store, practice or office but…
Read the ArticleProfessional Marketing: What My Son’s Haircut Has To Do With Building Your Business
So I take my son to get his hair cut yesterday. About 12 minutes after the first snip, it’s over. A nice pile of his ridiculously thick hair (yes, I’m…
Read the ArticleDonate Your Time For Another Professional and Skyrocket Business
This initiative may sound counter-productive at first, but I assure you, it can be extremely lucrative/beneficial. The idea is for you to donate your time at…
Read the ArticleCreate more Publicity Opportunities
This professional marketing & doctor marketing strategy is a press and publicity opportunity that is generated from other press and publicity opportunities.…
Read the Article