From Dr. Len’s published archive. This article reflects the context and perspective at the time of its original publication.
The Power of Becoming A Great Opener So Prospects Close You
Hey, this is Dr. Len Schwartz
There are a lot of people (gurus) out there who educate people on how to close deals effectively and forcefully, where they get to coerce or persuade people into saying “yes.”
Nobody must enjoy that, in my opinion.
You get your prospects to close you when you develop your opening skills. Completely different method. a complete paradigm change
Being a successful opener requires that you pay attention to what your prospect wants. They comprehend your superiority over others and how you distinguish from them. They comprehend why they can’t find another person who can assist them in the same way that you can.
You then have the opportunity to lead that potential client down a very short path that logically leads to their asking you, “Will you accept me as your client?”
Develop your opening skills. Allow your prospects to close the deal.
Have a great day.
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