Reconnect with people who know your work.

Familiar relationships.
A thoughtful follow-up.

The guide explores three approaches: reconnecting with former patients or clients, following up when someone becomes inactive, and planning seasonal outreach.

Inside, you’ll find sample letters and emails, a suggested follow-up sequence, and a telephone script to adapt to your business.

• Reactivation strategies for existing relationships.
• Sample messages for different stages of inactivity.
• Telephone follow-up and a sample seasonal letter.