Business Growth

This marketing strategy will require you (or your staff) to do a little research. But once you are finished with this research, you are going to find a gold-mine of NEW business within your practice/business. The strategy/goal? To figure out the trend(s) of patients, clients or customers you attract to …

Here is a very smart marketing strategy that requires a bit of timing. This marketing strategy should start in the summer, although your efforts will pay off during the holiday season. While most of your colleagues/competition are lying on the beach enjoying the sun, surf and sand, you will be …

This Financial Advisor marketing strategy is all about the art of communication. As you know, you have many opportunities to speak to a prospective client – whether you are giving a lecture/seminar, or you meet someone out at a party, a restaurant, etc., the circumstances really do not matter, there …

This marketing idea is the result of a conversation I had with Jay Abraham, so I need to give him the credit. One day we were discussing different ways to grow my business. Then, he told me very simply that there are three ways to grow a business: 1) Increase …

I recently talked about the importance of having your staff (front desk person or office manager) know how to address many of the typical questions that a prospective new patient/client might ask. This is crucial, as dozens of new patients/clients are lost each year simply because this “system” is not …

This initiative may sound counter-productive at first, but it can be extremely beneficial. The idea is for you to donate your time at someone else’s event, workshop, lecture, or seminar. How can this help you? Let me give you a couple of examples. Let’s say you’re a financial advisor and …