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Dr. Len Schwartz- How to Leverage Your Social Media to Gain Expert Status and Generate New Business.

Dr. Len Schwartz- How to Leverage Your Social Media to Gain Expert Status and Generate New Business

 

Dr. Len Schwartz- How to Leverage Your Social Media to Gain Expert Status and Generate New Business.

 

Today I want to talk  about how to leverage your social media or social networking sites in a way that helps you get expert status or expert positioning, leads, prospects, appointments and new clients all year long.

 

First, let’s talk about what you shouldn’t do.

 

Most of your colleagues are too busy “always be closing” or “always be selling”…on their social media sites.

 

What you should be doing is adding value in some way.

 

How can you share benefit-rich, valuable information on a weekly basis that gives your connections, friends and followers, information or insight that is of value to them…and helps them improve their life in some way?

 

When you start to do this, not only will you endear yourself at a much higher level to all of your friends, connections, followers etc., but you’ll find that a lot more people reach out to you.

 

Do this starting today and watch your engagement skyrocket.

 

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