Here is one of the top three secrets to helping you maximize your efforts and your results with all of your marketing and all of your advertising initiatives. It’s incredibly simple, it’s easy to do, but very few people ever do it. What is it – Consistency!
Most doctors, professionals and business owners seem to market themselves when they’re desperate for new business. They end up riding this wave of new business… and they stop advertising or marketing… and then business goes down. I call this the yo-yo ups and downs of business…and 90% of all business owners will do this to themselves throughout their career.
For some reason, it is incredibly difficult for people to maintain a consistent marketing effort or presence.
That is why I am giving you this to you today. It’s simple. You already know about it. It’s nothing new…YET – it is likely that you are not as consistent as you’d like to be.
If you’re consistent in all of your advertising, marketing and new patient/client/customer initiatives, you too will be super successful. The only possible result with good, consistent marketing and advertising is growth.
To Your Success,
Dr. Len Schwartz